Headquarters Divisions
General Administration Department
General Administration Section
- Organizational management, Business implementation planning (Medium-term / Annual Plan), performance evaluation, management of regulations, information disclosure, promotion of internal control, production / management of advertising tools
Overseas Offices Management Section
- Responsible for overseeing and managing the operations of overseas offices
Human Resources Section
- Management of personnel systems, recruitment and personnel assignment, payroll and other personnel expense management, human resource development, employee benefits administration
Financial Affairs Section
- Budget management, financial results report, revenue and expenditures control, fund management, administrative work related to operational subsidies, general coordination of contract matters
ICT Section
- ICT infrastructure management
Global Strategy Headquarters
Promotion Strategy Section
- Coordination of projects that promote travel to Japan, liaison and coordination with international organizations
Public Relations Section
- Contacts for domestic media and general inquiries, public relations, coordination of lecturer dispatch and sponsorship endorsements
Research & Marketing Section
- Marketing analysis, releases of statistics including visitor arrivals to Japan, editing and publication of statistics and survey-related documents
Digital Marketing Center
- Information dissemination via websites and social media, data utilization and infrastructure development, support for digital marketing in local areas
Overseas Promotion Department
Promotion Management Section
- Coordinating internal operations and interdepartmental matters, consolidating cross-market projects
East Asia Section
- Implementation of market-specific promotion in East Asian markets
Southeast Asia Section
- Implementation of market-specific promotion in Southeast Asian markets
Europe, Americas, Oceania and Middle East Section
- Implementation of market-specific promotion in European, North and South American, Oceanian and Middle Eastern markets
Global Projects Department
Global Projects Section
- Implementation of cross-market promotional activities (including global campaigns and VISIT JAPAN Travel ＆ MICE Mart, etc.), initiatives to attract international air travel routes and cruise services, operation of a liaison office for educational travel in Japan
Luxury Travel Promotion Office
- Promotion of luxury travel and implementation of themed experiences, such as adventure travel, aimed at increasing inbound spending and attracting visitors to regional areas
Regional Tourism Department
Visitor Service Development Section
- Collection of information and development of the acceptance environment of foreign visitors to Japan, certification and support for foreign tourist information centers, promotion of goodwill interpretation, administration related to the National Government Licensed Guide Interpreter Examination
Membership Section
- Providing support to partners and member organizations by hosting online / offline seminars, distributing newsletters and carrying out related activities
Regional PR Support Office
- Liaison office for District Transport Bureau, Wide Area Cooperation Destination Management Organizations (DMOs), local governments, etc., holding of symposiums and seminars
Japan Convention Bureau
Destination Management Section
- MICE brand management and marketing operations, information dissemination including for media, MICE promotion activities such as trade fairs
Promotion Section
- MICE sales operations, promotion and support to attract MICE including ambassador programs, human resource development, donation and grant management
Audit Bureau
Internal audits, auditor audits, response to the Board of Audit of Japan, etc.
